Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences
Good communication results in mutual understanding, harmony, and action. Poor communication wastes time and resources, hinders goal accomplishment, and sours relationships. Effective communication—whether written or verbal—enables you to convey your vision, to point the way forward, and to energize others to work together and pull in the same direction.
One presentation or document generally does not play equally well across differing audiences. Whether you are writing or speaking you will have to adjust the length, tone, pace, style, and even the message—and how you couch it to different audiences. Adjust the information to the needs of the audience.
Emotional conversations are the most difficult. Don’t make the mistake of ignoring or avoiding emotions. Start by asking questions of yourself: What is it about this conversation that makes it difficult for you? What emotions or worries does it create for you? What emotional reactions might the other person or group have? Once you have acknowledged this, it will be easier to think about what information you need to communicate and the best way to do it.
Effective communicators see the value in different perspectives. They listen to others, brainstorm ideas, and collaborate on plans. They—even as leaders—are open to what they can learn. To improve as a communicator, set aside the need to know it all. Ask what others can contribute. Welcome divergent views. Put yourself in learning mode. Even when ideas conflict, new and better solutions can emerge.
INDIANA UNIVERSITYHUMAN RESOURCES
